Dealer Software Vision

Conventional wisdom says do one thing only and do it perfect. I don't think that is correct. If it were, MP3 players would not be falling out of market, digital camera and camcorder sales would not be declining and we would not be going to Walmart to get electronics. But we do. It's just convenient. If you look at the dealer software market at this point, some companies embrace this philosophy. Some of them do only inventory distribution, some do only websites and some focus exclusively on finance. The big players do seem to have a solution for everything but if somebody understands their product offerings, please enlighten me as well. It seems so disconnected - no matter what they say.

Our goal is to be like Walmart. We don't want to do only one thing. We want to be the only software that a dealer would need. We do not aim to do everything perfect - we just want to be good enough. We do not want our customers to be struggling to make 2-3 different vendors work together.

This is our dealer software vision. Unfortunately this means a lot of hard work. In this competitive environment, it is hard to be good enough in all arenas. Few of our competitors actually do embrace the same vision. And we hate them - with all due respect.

We'll see what happens in the long run. Let the best company win.

Carsinia Dealer Software